SBT and REDEN launch new AGMIRU (beta version) to support farmers' management

SoftBank Technology Corp. (Headquarters: Shinjuku-ku, Tokyo, President ＆ CEO: Shinichi Ata, hereinafter referred to as SBT) and REDEN Corp. (Headquarters: Shinjuku-ku, Tokyo, Representative Director: Ikuma Uehara) are agricultural materials manufacturers. We have renewed AGMIRU, a matching service that allows easy comparison, and will start offering it as a new AGMIRU (beta version) from the end of August as an agricultural platform that uses data to realize highly reliable agricultural management.
In addition, around AGMIRU, Bosch Corporation (Headquarters: Shibuya-ku, Tokyo, President and CEO: Klaus Mader), Skymatics Corporation (Headquarters: Chuo-ku, Tokyo, Representative Director: Zentaro Watanabe), WorldLink&Company, Inc. (SkyLink Japan) (Headquarters: Kita-ku, Kyoto City, President and CEO: Shinya Suda), Ishikawa Energy Research Co., Ltd. (Headquarters: Ota City, Gunma Prefecture, Representative Director: Mitsuru Ishikawa), Japan Drone PRO Pilot Association (Location: Tokyo) Shinjuku-ku, Tokyo (Representative Director: Hirokazu Ukegawa), Rave Project Co., Ltd. (Head Office: Asahikawa City, Hokkaido, President: Hirokazu Ukegawa) and other companies' services to improve convenience for farmers and improve management. We would like to inform you that we have agreed to begin efforts to expand future functionality.
As a result, the companies that have agreed to AGMIRU are former collaborating companies, freee Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, CEO: Daisuke Sasaki), My Farm, Inc. (Headquarters: Kyoto City, Kyoto Prefecture, Representative Director: Nishitsuji) There are currently 10 companies (SBT, REDEN).

■Background

The agricultural population is expected to decline significantly in the future due to the aging of the farming workforce, and issues such as labor shortages and the inheritance of know-how are becoming more serious.
In order to solve these issues, the Ministry of Agriculture, Forestry and Fisheries is promoting digital transformation in the agricultural field, and is introducing digital technologies such as robots and ICT with the goal of enabling all agricultural workers to practice data utilization by 2025. We aim to realize smart agriculture that uses ultra-labor saving and high-quality production. In addition, in terms of data utilization, we built the Agricultural Data Linkage Infrastructure (WAGRI), a platform for linking various agricultural data, and it has been in full-scale operation since April 2019.
AGMIRU was launched in June 2017 as a matching service that allows you to easily compare agricultural materials as part of the Marumie Agri project of the Ministry of Agriculture, Forestry and Fisheries. As announced in February *1, we believe that collaboration between agricultural data and agricultural services is essential through open innovation, and have been working together with each company to date. Now, we are launching the new AGMIRU, an agricultural platform that uses data to realize highly reliable agricultural management. We will continue to look for companies to collaborate with us and aim to improve convenience for farmers in Japan through AGMIRU.

We are launching a campaign site prior to the release of AGUMIRU (beta version). Please see here for the detail
https://new.agmiru.com/

■Service overview

In addition to the agricultural material comparison and purchasing services that we have traditionally provided to farmers and agricultural material distributors, the new AGMIRU will also provide various information, as well as image diagnosis, production management, crop sales, accounting, finance, etc. on AGMIRU. We provide services that can be centrally managed. Furthermore, we will promote the use of the Agricultural Data Linkage Infrastructure (WAGRI).
Farmers can easily perform a series of management-related tasks, from purchasing materials to production management, crop sales, and accounting, and distributors of agricultural materials can efficiently serve farmers seeking better products. It can be sold in various ways. It is also possible to purchase crops, and you can easily purchase crops and request samples via the website or application.
As the first step in this renewal, we will begin disseminating some information such as weather, market conditions, and news, as well as providing material purchasing services. In addition to regular purchasing, farmers can also purchase materials that meet their desired conditions and receive proposals that include aftercare and warranties. We offer possible consultative purchasing. We plan to gradually start providing various services such as image analysis, production management, and accounting.

■Price plan for farmers (excluding tax)

*Some plans are subject to change.

■Three renewal campaigns. This is a great campaign with a total discount of over 160,000 yen.
*Campaign is applicable to L Plan member registrants.

• ① “Plantect” provided by Bosch is available at a special price
  AGMIRU is offering "Plantect", an agricultural solution for greenhouse cultivation consisting of environmental monitoring and disease prediction functions using AI, at a special price.
• ② Skylink Japan's aerial photography beginner set is available at a special price.
  The DJI Mavic 2 Pro is an authentic classic drone that is recommended even for beginners, and comes with useful accessories. Furthermore, it is a safe and affordable set that comes with regular inspections, unlimited crash repairs, and personal insurance.
• ③Agri-Flyer, a reliable Japanese-made agricultural (chemical spraying) electric drone manufactured by Ishikawa Energy Research (with 1 year manufacturer's repair warranty), is available at a special price.
  It features easy tank and battery replacement from above, even for beginners. Furthermore, it is an excellent product that can control uneven spreading with a sensor. The period is until the end of September 2019.

We are also planning to offer a free trial of an image analysis service using Skymatics' leaf color analysis service ``Iroha'', which is planned for the second release.

*1: "SBT, Axel Space REDEN My Farm, Inc., and Pocket Marche agree to collaborate with SBT and Reden for agricultural reform using agricultural data" https://www.softbanktech.co.jp/news/release/press /2019/003/

■Overview of AGMIRU and related services

• The company names, product names, and service names mentioned in this release are trademarks or registered trademarks of our company or each company or organization.